Nike x International Day of the Girl

Nike HQ

New York, New York

On International Day of the Girl, Black Girls Tennis Club teamed up with Nike for a truly special event, celebrating our shared belief in the power of sport to transform lives and uplift communities. BGTC’s mission is to liberate Black girls through PLAY, fostering joy, self-expression, and empowerment both on and off the court. Nike, a brand that champions the power of sport to inspire change, made for the perfect partner in this celebration.

The day kicked off with a powerful panel featuring inspiring and trailblazing Black women, including our Interim Executive Director. Together, they shared invaluable insights on self-care, the importance of community, finding your voice, and trusting it. Their vision for the future was clear: a world where young girls are empowered to lead with confidence and authenticity.

Next, we took that energy to the court with a fun-filled tennis clinic. For many of the girls, it was their first time picking up a racket, but the focus was on trying new things, having fun, and stepping out of their comfort zones. Laughter and excitement filled the air as the girls discovered the joy of PLAY, building confidence with each swing. It wasn’t about mastering the game—it was about embracing the experience, stepping outside their comfort zones, and having fun together.

Together, BGTC and Nike created a space where girls could shine, connect, and grow—proving that sport, at its best, is a powerful force for liberation and for shaping the leaders of tomorrow.